Listen Up! Recommended Reading for Success

Over 50% of American adults have seriously considered starting their own business according to recent research released by 1 & 1 Internet, Inc. 20% of those surveyed had considered starting a side business in addition to their existing job to increase household income. Other motivating factors included a better work / life balance, the opportunity to be their own boss and a passion for a particular hobby.

According to the 2015 Kauffman Index, more entrepreneurs launched their own businesses last year in what is the largest year-over-year increase in the past 20 years.

The entrepreneurial spirit has proven its strength and staying power within the past few years, and it only has room to grow. More companies are utilizing technology as a means to stay ahead of the curve and moving their businesses online.

Speaking of growth, our Vertical Technologies staff has compiled a list of the best books and podcasts to get your business off the ground and successfully soaring. Give them a look see.



woman reading book

Essentialism: The Disciplined Pursuit of Less

By Greg McKeown
“Greg McKeown’s excellent new book is a much-needed antidote to the stress, burnout and compulsion to “do everything,” that infects us all. It is an Essential read for anyone who wants to regain control of their health, well-being, and happiness.” – Arianna Huffington, Co-founder, President, and Editor in Chief, Huffington Post Media Group


Ready, Fire, Aim

By Michael Masterson

“Michael Masterson’s Ready, Fire, Aim hits the mark—dead center. Masterson describes the phases of a business in a very helpful and perceptive way. No matter where you are in your business career… just starting out or already at the $50 million level… you’ll better understand the challenges you face. And you’ll get some bull’s-eye insights about how to overcome them.” – Bill Bonner, Founder and President of Agora Inc.


The Happiness of Pursuit: Finding the Quest That Will Bring Purpose to Your Life

By Chris Guillebeau

“It’s not easy to dream big—and it’s not easy to turn that dream into reality. The brilliant Chris Guillebeau provides the essential blueprint for those of us for whom the happiness of pursuit—such as Chris’s successful quest to visit every country in the world—is a key part of the pursuit of happiness.” – Gretchen Ruben, New York Times bestselling author of The Happiness Project


The Eventual Millionaire: How Anyone Can be an Entrepreneur and Successfully Grow Their Startup

By Jaime Tardy

“Perhaps it’s time to end the cult of celebrity around people merely because they’ve acquired a bunch of money. Jaime Tardy demystifies not just the process of earning money, but far more important, the emotions around it.” – Seth Godin, Author, The Icarus Deception


Titan: The Life of John D. Rockefeller

By Ron Chernow

”A scrupulously balanced, frequently fascinating, and humanizing portrait of a figure of seemingly superhuman energy and ambition.” – People



woman listening to podcast

Eventual Millionaire


The EntreLeadership Podcast


Entrepreneurs On Fire


While these resources are incredibly helpful, general advice will only get you so far. Once you have gotten your business up and running, you will need individualized attention for your technology woes. Contact Vertical Technologies for any problem – no matter how large or small.



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